By John Osburg
Drawing on his immersive reviews, Osburg invitations readers to hitch him as he trips throughout the new, hugely gendered leisure websites for chinese language businessmen, together with karaoke golf equipment, saunas, and therapeutic massage parlors—places particularly designed to cater to the needs and delight of elite males. inside those areas, a masculinization of commercial is happening. Osburg information the advanced code of habit that governs businessmen as they move approximately banqueting, consuming, playing, bribing, changing presents, and acquiring sexual services.
These problematic social networks play a key position in producing enterprise, appearing social prestige, and reconfiguring gender roles. yet many marketers believe trapped through their tasks and ethical compromises during this evolving surroundings. finally, Osburg examines their deep ambivalence approximately China's destiny and their very own complicity within the significant problems with post-Mao chinese language society—corruption, inequality, materialism, and lack of trust.
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